Abderraouf Mtiraoui
The COVID 19 brings a major transformation in every sector of business. Most of the business sector are worst affected during this pandemic period. Successful sustainable business strategy in the post pandemic period only can help revival of the business. The post pandemic has many consequences for instance pay cuts and layoffs etc. all the business sector in general and banking sector in particular. The financial services will be globally reformed at an unacceptable level across the world. Government across the world after 2008 crisis had made major financial reforms for greater transparency of transactions and reduce risk in order to make financial services more safer. Many banking sectors worldwide are going to reform their bank structure. The present study relates to giant multinational bank operating across globe HSBC under consideration. The post pandemic revival strategy HSBC is committed to implement its restructuring plan considering market structure, tax transparency, capital and liquidity. HSBC bank reported 48% fall in profit before taxes in Q1 2020 as compared to the last year. HSBC disclose declines of revenue in three major segments that is adjusted pre-tax profit collapsed by 84% in retail banking and wealth management, 70% in commercial banking business and 35% in global banking and market segment.
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