健康教育研究開発ジャーナル

Model Development of the Coastal Tourism Community Nursing through Coastal Health Post (Poskespan) to Increase Tourist Satisfaction in Bali Province

Abstract

Komang Ayu Henny Achjar, Junaiti Sahar, Sabarina Prasetyo, Jajang Gunawijaya and  Lita Heni Kusumawardani

Satisfaction is a feeling perceived by the customer, achieved by comparing perceived performance with customer expectations of a particular product/service. The satisfaction of the service is judged by the quality of service provided. Satisfaction with the nursing service of the coast tourist community is judged by the quality of service provided during the tourist visits. Tourism research on nursing tourism is still limited publication; in fact it has not been done in Indonesia. Whereas the Community Health Care Services program has been declared since the 1970s, but the focus of the tourist community has not been untouched. Studies related to community nursing in beach tourism have not been done until now. Moreover, there are no local government regulations, cross-sectoral cooperation on coastal accident management efforts at the beach to improve tourist safety. This study aims to develop coast tourist community nursing model through coastal health post (Poskespan) to improve the safety of tourists at the beach of Badung Regency, Bali Province. Quantitative research design or quasy experiment is done with pre post test with control group design. Cluster sampling technique. The respondents of the intervention group were tourists visiting the eight sub-districts of Kuta Center, Badung Regency, which contained three coastal health posts (Poskespan Kuta, Legian, Seminyak) amounting to 360 respondents. Tourists who visit the beach in which there is no coastal health post as a control group, amounting to 360 people. Based on the results of the research, it is known that there is an influence of the development of nursing model of coastal tourist community through coastal health post for the safety of tourists. Therefore, it is hoped that coastal health post model can be one of the health efforts of the community (UKBM) in a special group of coastal communities in Indonesia such as poskestren which is used as the guide of UKBM to the group especially pesantren or poskesdes community in villagers. Poskespan model is also built like the concept of UKBM which is also available such as in other areas of Indonesia by involving personal of Poskespan namely surf lifesaving association, and the involvement of community health center personnel for activities outside the community health center building.