経済学および管理科学の国際ジャーナル

Customers Perspective on Opportunities and Challenges of E-Commerce

Abstract

Arnold Japutra

E-commerce refers to use of internet for marketable and/ or business deals. These papers concentrate on digitally enabled marketable and/ or business deals. Ecommerce has converted the way business is done in India. The Indian E-commerce request is prognosticated to grow to US$ 200 billion by 2026 from US$38.5 billion during the time 2017. Anticipated growth of the assiduity has been touched off by an increase in internet and smartphone penetration in the recent times.